Digital marketing is an ever-changing landscape that can be tough to navigate without the right resources. However, thanks to an ever-growing market there are plenty of companies that work to help businesses create engaging, interesting content. We’ve gone through several programs and resources for you and have selected our top 3 digital marketing apps/programs, focused on content creation and planning, to help you get the best tools for your business quickly!
Videos are a great way to break up static content and deliver information to your audience, and Promo is a great resource for people who want to create high-quality videos to use for advertising, product or service explainers, and social media content. Their library contains tons of footage, copy and music that you can choose from and edit to suit your own business. There’s also support for various aspect ratios so you can ensure your content looks great on whichever social media platform you’re using. Additionally, the online video editor streamlines the process so that anyone can create beautiful content quickly – regardless of your experience or skill level working with video content.
To give your Instagram, Snapchat, and Facebook stories a boost, Story Maker is a great option to expand on and polish your ideas. The app offers a catalogue of 50 templates, stock images, backgrounds, and fonts to enhance your content and create professional stories, with the option to purchase additional resources in-app. Import your high-quality images and take advantage of the options within Story Maker, including unique photo framing options and combination templates, to make sure your stories catch the attention of your audience right away.
Designed to make organizing and planning Instagram content easier for users, Planoly is a great multi-tool for both new and experienced Instagram users. The app features a drag and drop grid system that lets you determine how your feed will look before posting, and the scheduling and auto post features ensure that your stories and posts go out to the world exactly when you want them to. Planoly also supports audience engagement with a separate comment section, making it easier to connect with your followers. If you’re interested in tracking Instagram analytics, the app will generate the top five most liked and commented posts, respectively, on a daily, weekly, and monthly basis. Plus, if you find you prefer working from a computer, Planoly supports mobile and desktop use.There are plenty more apps centred on digital marketing, so if you find that you would like even more options when it comes to content creation feel free to combine our top three picks with your favourite apps! And if you find that digital marketing isn’t something you enjoy doing, or if it’s outside your comfort zone, you’re not alone – it can be a difficult field to navigate. If you need help with content creation and getting your digital marketing plan organized, contact us today.